1. To be a resource of local, regional, and world news.
2. To bring educational information to our listeners in the form of locally created programming, other community station programming, and through airing nationally syndicated programs.
3. To assure that arts, history, and culture thrive in and throughout our listening community.
4. To bring a balanced voice to our community to foster the elements of justice.
The mission of KKWE 89.9fm Niijii Broadcasting, is to provide independent news and information for an independent nation to promote social environmental and economic justice.